It’s easy to advertise with us and reach your target audience thanks to our hyperlocal focus and extended reach via social media!
Our motto is “Where all things Manchester connect,” and we believe timely messages from local advertisers are a crucial part of that promise to our readers. We have a flexible array of options to help your business or organization tell your story.
ManchesterInkLink.com offers a simple ad structure which includes monthly reports for advertisers that give total impression and clicks data, as well as click-through rates. We can also supply information on reader “hovers” over ads via our partners at Broadstreet Ads, with the new added feature of geotargeting, so you know where your clicks are coming from.
Below is a two-page summary of the InkLink, including our current rate card and ad options.
At Manchester Ink Link, we put the ‘wow factor’ in your ad!
Plus, we will do everything we can to help you promote your business, wares and services to a local audience that matters, through our extended reach across social media.
Questions? Contact Carol Robidoux at firstname.lastname@example.org
Sampling of popular ad styles and services*
Monster banner: Want attention? You will command it with a banner ad, which puts you front and center and top of mind, right above our masthead (see Elliot Health System ad below), or the Sweet Spot, right above or below the featured story (see Mag-a-Palooza ad below).
Amazing 3-D ‘Magic’ Cube Gallery Ad: Our most popular and high-performing ad! This displays 6 images and captions of your choosing in a very slick rotating cube (on the latest browsers). Great for capturing attention, especially when it comes to food items. The cube will accept any photo sizes, but square works best if you don’t want any auto-cropping or sizing.
Banner ad: This is your basic 300 x 250 ad which you can provide or we can help build. Can be as simple as a photograph with added text bars.
Ad of the Day: New slide populates for each day of the week, perfect for restaurants with fixed specials.
Instant Twitter or Instagram: Create an ad from a Twitter or Instagram account username. This pulls in the latest from a *public* feed once per hour. It displays the photo, caption and, optionally, comments and like information on the post.
The YouTube or Vimeo Ad: Embed a YouTube or Vimeo video as an advertisement with an optional message below the embedded video. Set any width or height while being responsive and mobile friendly. It even tracks plays and views in a less-than-perfect but clever manner.
Glossy Gallery: Let pictures do the talking with a prominent and elegant photo gallery. Customize to any size, but larger is better. Designed for in-story and between page modules. Upload as many photos as needed.
Pretty Coupon: An attractive coupon that can be fit to any size. When you click on it, it opens full-screen on a mobile device. Just upload pictures and text. Great for coupon pages and grids.
The Fundraiser:A classic thermometer / gauge for indicating how much money has been raised for a fundraiser.
The Countdown: Countdown to a big event (like Election Day or a campaign rally!) or end of a sale. Doesn’t require an image. Displays a customizable and human-readable countdown, such as “7 days, 3 hours, and 10 minutes,” which updates automatically.
The Page Peel Image: This ad affixes itself to the top right of the screen. When a user hovers over what appears to be a “peeled” part of the page, it peels back even more and reveals an image.
The Page Peel Text: This ad affixes itself to the top right of the screen. When a user hovers over what appears to be a “peeled” part of the page, it peels back even more and reveals a specified text-only message.
The Expandable/Flyout: This is an ad which, when hovered over, will expand outward and display a second image in either the top, right, left, or bottom direction. Responsive and mobile friendly
The Scratch-off Ad: Just like a lottery scratch-off! Specify a front image that can be scratched and an optional back image that will display underneath the scratched area. You can also enter free form text to be displayed instead.
The Listing/Table: Use for a house ad or for an advertiser: Easily list movie showtimes, restaurant menus, sports schedules, event schedules, etc. Very flexible and available for many uses.
The Real Estate Gallery: An ad format specifically for Real Estate agents selling property. Displays a real estate company logo, agent’s name, up to 5 photos, and a place for images and details of the listing.
The Split-Reveal Ad: An ad, that when hovered over, splits to reveal a message. Useful for standard banners with additional info, or perhaps plain images that intrigue users to engage with the ad. Any sized image can be used.
The Flipper: A banner ad that, when hovered over, will “flip” to reveal its other side, which is a second banner ad. Impressive and fun. Note: Uses cutting edge browser features (not recommended for Internet Explorer < 10.)
The Coupon: Create a cut out-style coupon with an optional image to promote a sale or event. When your users click on it, they will be taken to a mobile-friendly page where they can print the page or keep it handy on their mobile device.
Click to Enlarge Ad: A very simple format which displays an image and a “Click to Enlarge” call to action which will open the image in a new window. Useful for store flyers and circulars. These ads typically get click rates close to 1% depending on various factors.
Slideshow Ad: Display up to 30 images that automatically rotate.
*Discounts available on 6-12 month campaigns when paid up front in full.
*Check out our Media Kit link to learn more.
⇒ Fact: Dynamic ads get two to three times more click-thrus than static ads, based on current industry standards.
Contact Carol Robidoux at email@example.com or 603-930-0640.
What our Facebook fans are saying [Click here for more]